Click-to-WhatsApp

Every ad click. Every scan. Every form. Into WhatsApp.

Drive Meta, Google, and LinkedIn ad traffic directly into your shared inbox. Auto-reply, route, and attribute — so marketing finally knows what's working.

Per-campaign short codes

Different WapiLink per ad. Different prefill per audience. Isolate channel performance without building custom parameters.

Instant auto-reply

Flow triggers on keyword match mean the customer gets a reply in seconds, not minutes. Routes to an agent only when needed.

Attribution you can trust

Source, device, geo, referrer — logged per click. Attribution doesn't rely on UTM hygiene or third-party cookies.

Works on any platform

Meta, Google, LinkedIn, newsletter, organic. If you can drop a link, you can drive WhatsApp conversations.

Why ad-driven WhatsApp outperforms email

WhatsApp open rates hover around 98% vs ~20% for email. Click-to-WhatsApp ads skip the lead form entirely — instead of a contact that may ghost, you get a live conversation. WapiSnap's automation layer then qualifies, routes, and books the handoff.

  • No form fatigue — direct chat from the ad
  • Auto-qualification via flow before a human joins
  • Conversation-level attribution, not just clicks
Why ad-driven WhatsApp outperforms email

A flow for every ad

Use the keyword_match trigger in the Flow Builder to fire a specific flow when a customer lands from a specific ad. The prefill text becomes the first inbound message — match on it to tailor the experience.

Book a consult on WhatsAppNo forms. Talk to a real human.Chat on WhatsAppHi, I saw your adWhat service are youlooking for?Hair spaGreat! Which branch isclosest to you?Noida / Delhi / GurgaonASSIGNED TO PRIYAATTRIBUTED SOURCEFacebook adInstagramGoogle ad

Frequently asked questions

How does a Click-to-WhatsApp ad connect to WapiSnap?+

Point your ad destination at your WapiLink short URL. Every click lands in the customer's WhatsApp with your prefill message, and the inbound message arrives in WapiSnap flagged with "source = widget/ad" — ready for flows, routing, and analytics.

Can I auto-reply based on which ad drove the click?+

Yes. Use different WapiLink short codes per campaign, each with its own prefill. Flow triggers can key off the prefill content (keyword match) to send campaign-specific replies.

What ad platforms are supported?+

Meta ads (the native Click-to-WhatsApp ad format), Google ads, LinkedIn ads — anywhere you can drop a link. The WapiLink redirect handles the actual WhatsApp handoff.

How do I measure ad ROI into WhatsApp?+

Every WapiLink click logs source, device, and geo. Combined with conversation outcomes in WapiSnap, you can compute cost-per-conversation and cost-per-qualified-lead per ad campaign.

Can I run this without Meta's native CTWA ad format?+

Yes. Any link that points to your WapiLink URL works — Google ads, organic social, newsletter footers. You don't need to use Meta's ad manager to get Click-to-WhatsApp behaviour.

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